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Red Bull goes pink in Mexico: the team’s charitable initiative in F1

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Scritto da Stefano Zambroni

3 October 2024

In collaboration with Hard Rock, the RB20 will feature a pink Red Bull logo in Mexico and Brazil: here’s why.

Special liveries in recent years have often sparked discussions among fans, with some enjoying new colors on the cars and others preferring tradition. However, Red Bull’s latest initiative may transcend these debates, given the powerful message behind their design tweak.

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Red Bull goes pink in Mexico: the team’s charitable initiative in F1 1

It was recently announced that, in partnership with Hard Rock International, Red Bull Racing will sport a special pink logo both on Max Verstappen and Sergio Perez’s race suits and the RB20 itself, in honor of PINKTOBER.

This color change is to raise awareness for breast cancer, as October is Breast Cancer Awareness Month, sending an important charitable message worldwide.

The initiative will be showcased at both the Mexican Grand Prix, Sergio Perez’s home race, and the Brazilian Grand Prix, scheduled for October 27 and November 3, respectively.

Photo: Oracle Red Bull Racing

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Stefano Zambroni

Nato a Lecco nel 2003, ho fondato GPKingdom nel 2021. Da allora racconto il mondo delle corse e, insieme al team di GPK, costruisco spazi dove i fan possono viverlo da protagonisti.

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